Vehicle graphics survive treacherous conditions

The Print House Group recently produced vehicle graphics and window stickers for cars taking part in the 2007 Mongol Rally. Participants travel a third of the way around the earth from London to Mongolia via a plethora of countries in any car that has an engine with no more than 1 litre of power. Starting from Hyde Park, the rally, organised by The Adventurists, finishes in the Mongolian capital Ulaanbaatar about three weeks and a whole load of adventure later. With no organised route, to get to the end teams have driven as far north as the Arctic Circle and as far south as Afghanistan. However, the rally is not just about adventure, it's also about raising money for charity, over £200,000 in 2007.

The Print House Group printed the graphics using both screenprint and UV flatbed digital processes. "As you can see the graphics survived the toughest of conditions" explains Graeme Locke, Operations Director at The Print House Group, "It was a good test for the quality of the print, with over 120 teams making it to the destination."

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